Kevel Product Updates: June 2021

MaryLauran Hall
MaryLauran Hall
Kevel Product Updates: June 2021

This month, we’ve continued to improve our UI, added the ability to create and update templates, and introduced our new decision explainer.

Create & Update Creative Templates

Introducing, Kevel Studio, a low-code builder that allows teams to build and update custom creative templates using an UI. Previously, these capabilities were only accessible via API.

Create and Update Templates

This new product is currently in beta with a select number of Kevel customers. If your team wants an easier way to create and/or update creative templates, Studio could be a game-changer. Contact your account manager or support@kevel.co to learn more and gain access to the beta program.

Decision Explainer UI

The new Decision Explainer UI is a standalone debugging tool that will help you answer that age-old question, “Why did this ad serve but not that one?” This tool gives you an easy-to-read explanation of why each ad won, lost or was filtered out by a targeting rule for your ad request. Once you determine the problem, each campaign, flight, etc., has handy links back into the Kevel UI, so can you fix that problem right away.

Decision Explainer UI

For more details, please read the tool documentation. If you want to dive even deeper, then please read the developer docs.

UI Improvements

  • You can now search via campaign IDs, flight IDs, ad IDs, and more!
  • You can now see in the UI the last time an ad was updated. This last-saved time helps identify the most or least recently updated ad when browsing through large numbers of ads.
  • You can now input decimal values for flight budget and cap values.

We’ll continue enhancing our features and launching new products over the coming months to help you innovate your self-serve platform and drive new ad revenue this year.

MaryLauran Hall
MaryLauran Hall

MaryLauran is a product manager focusing on new revenue and addressable market at Kevel. She is a product leader based in the Boston area and has expertise in IoT energy monitoring and transportation policy in addition to custom ad servers.